Course Search Results

  • 3.00 Credits

    The course is a survey of basic human resource management theory and practice. The processes of human resource recruitment, training, development, motivation, performance evaluation, and compensation are studied in contexts of the applicable theories and concepts of human behavior, ethics and fairness, and legal requirements. Prerequisite.
  • 3.00 Credits

    A comprehensive survey of the challenges that confront the managers of small businesses is presented on an introductory level. Topics covered include the characteristics of small business, starting a small business, organizing the enterprise, marketing; production and operations management, and administrative and financial controls. Problem areas e.g., financial planning, product strategies, pricing, credit policies, inventory control and capital budgeting are emphasized via a case study approach. Not for General Education. Prerequisite:    MGT200 AND MGT204
  • 3.00 Credits

    The structure, strategy, and changing environment of retail management are presented in a comprehensive survey. The topics analyzed include retail institutions, site location, merchandise planning, customer communications, and retail pricing. Emphasis is placed on case studies. Not for General Education. Prerequisite:    MGT200 AND MGT204
  • 3.00 Credits

    Managers will confront ethical issues in their organizational careers. This course seeks to prepare managers to incorporate an ethical dimension into their decision-making by recognizing and accommodating the legitimate claims of multiple organizational stakeholders (owners, employees, customers, suppliers, competitors, regulators, the ecological environment, and society). Concepts and models of ethical decision-making will be covered. Typical ethical issues encountered in organizational life and case examples of ethical and unethical behavior will be examined. Prerequisite:    MGT200
  • 3.00 Credits

    Managers will confront ethical issues in their organizational careers. This course seeks to prepare managers to incorporate an ethical dimension into their decision-making by recognizing and accommodating the legitimate claims of multiple organizational stakeholders (owners, employees, customers, suppliers, competitors, regulators, the ecological environment, and society). Concepts and models of ethical decision-making will be covered. Typical ethical issues encountered in organizational life and case examples of ethical and unethical behavior will be examined.
  • 3.00 Credits

    This course examines the roles of labor and management in industrial relations with special references to labor history, wage rate determination, collective bargaining and government intervention into labor relations. The implications of the changing structure of the American economy are analyzed. Prerequisite:    ECON111 OR ECON112 AND HIST141 OR HIST142 OR HIST143 OR HIST144
  • 3.00 Credits

    Economic, political, and technological forces are acting together to create a new system called globalization. This course will examine the forces of globalization and the new system they have created. After a brief survey of the economics of international trade and finance, the course will focus on the challenges of global management including understanding political, economic and cultural differences and adapting the organizational systems and strategies of research, product development, supply, manufacturing, marketing, finance, and human resource management to a global business environment. Prerequisite:    MGT200 AND ECON112
  • 3.00 Credits

    This course presents a comprehensive overview of the concepts and practices of entrepreneurship/new venture creation. Topics include the characteristics of successful entrepreneurs, opportunity recognition and assessment, acquisition of human and financial resources, legal considerations, marketing strategies, intellectual property, and exit strategies. Instruction methods include lecture, case studies, guest entrepreneur speakers, and student team creation and defense of a comprehensive business plan for a new entrepreneurial venture. Prerequisite:    MGT204 AND MGT211
  • 3.00 Credits

    This course examines how individual and group behavior impact consumer choices in the marketplace. The individual processes of perception, learning, personality, attitudes, motivation, and decision-making are examined. The group influences of family, social class, culture, and subculture are also examined for their impact on consumer behavior. Prerequisite:    MGT200 AND MGT204 AND ECON112 AND PSY100
  • 3.00 Credits

    A comprehensive survey of the principles of advertising is combined with advertising practices to introduce students to the functions that advertising performs in selling activities. Advertisers, advertising agencies, consumer behavior, and market research are analyzed in terms of their relationships to advertising media, market segmentation, and advertising strategies. While emphasis is placed on creative advertising and advertising testing, special types of advertising are also covered. Prerequisite:    MGT201 AND MGT204