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• COMJ 4826: Advanced Topics in PR & Strat

  3.00 Credits

  Pennsylvania Western University

  
  Addresses current trends and topics in public relations and strategic communication. Course content will change each semester subject to faculty availability and interest, but may include topics such as media relations, social media, international public relations, and ethical issues in public relations and strategic communication.
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• COMJ 4846: Writing for PR & Strat Comm

  3.00 Credits

  Pennsylvania Western University

  
  Exploration of the field currently defined as the deliberate, planned, and sustained effort to establish and maintain mutual understandings between any organization and its public. Topics include writing for advertising, features, press releases, news, events and more. Student will produce written work using controlled problems.
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• COMJ 4856: Strat COM Campaigns

  3.00 Credits

  Pennsylvania Western University

  
  Provides theory and skills to create an integrated strategic campaign for a product, company, person or service. Topics include research, strategic planning, tactics and evaluation in creating and managing strategic communication campaigns. Students will study and analyze existing campaigns and develop their own client ready campaign.
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• COMJ 4920: COMJ Practicum

  3.00 - 6.00 Credits

  Pennsylvania Western University

  
  Provides the students with pre-professional development experiences through participation in workshops, trainings, and co-curricular activities designed to promote the effective practice of communication skills critical to success as a professional. Students will record their activities and create a portfolio showcasing their experience.
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• COMJ 4950: COMJ Internship

  6.00 Credits

  Pennsylvania Western University

  
  Provides advanced students with an on-the-job work/educational experience. Topics will vary by experience. Students will apply theoretical knowledge and skills learned in the classroom to the work environment.
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• COMJ 4997: Communication Abroad

  3.00 Credits

  Pennsylvania Western University

  
  Examines communication and culture related to a specific geographic region. Topics include preparing for international travel, cross cultural communication competence, and negotiating communication in and between groups representing different cultural experiences. Students will travel as a group to the geographic region they are studying.
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• COMJ 6000: Communication Theory

  3.00 Credits

  Pennsylvania Western University

  
  This course is designed as a general introduction to communication theory. It surveys the major approaches, processes and communication contexts of theory building in the human sciences, and examines the primary movements that have influenced thinking about communication as a discipline.
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• COMJ 6005: Communication Research

  3.00 Credits

  Pennsylvania Western University

  
  This course introduces research methods and tools in communication studies. Students become proficient in communication design and analysis using quantitative measures, with particular emphasis databases, constructing and applying measurement instruments, and conducting statistical analyses.
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• COMJ 6010: Qualitative Comm Research

  3.00 Credits

  Pennsylvania Western University

  
  This course provides students with the requisite knowledge and skills to design and carry out qualitative research on communicative practices, interactions and events. Students learn principles of and applications for participant-observation research and how interpretive analysis can serve as the basis for hypothesis generation and quantitative design.
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• COMJ 6200: Interpersonal Comm Strategies

  3.00 Credits

  Pennsylvania Western University

  
  This course reviews recent theories of interpersonal interaction and introduces methods for analyzing communication between persons in significant relationships. Students examine how relationships develop and deteriorate through communication practices, and how differences in gender, ethnicity, age, class and race affect interpersonal perception.
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