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• COMM 413: Communication Theory

  3.00 Credits

  Slippery Rock University of Pennsylvania

  
  A study of the significant theories of human communication that help to explain and predict the role of communication in determining the social, cultural, and political behavior of the community.
  ShareCOMM 413 - Communication Theory

• COMM 415: Persuasion

  3.00 Credits

  Slippery Rock University of Pennsylvania

  
  This course will familiarize students with the processes of persuasion, the relationship of persuasion to other forms of human communication, methods for studying persuasion, the theories of persuasion and ethical concerns about persuasion. The perspectives and tools developed in this course should enable the student to develop effective message strategies in work and personal situations.
  ShareCOMM 415 - Persuasion

• COMM 419: Propaganda: Ideology, Communication Warfare, and Social Control

  3.00 Credits

  Slippery Rock University of Pennsylvania

  
  The purpose of this course is to enhance the critical thinking and analytical skills of students to make them better able to cope intellectually with public argument in a world of where sound-bites and terrorism rule the day. This course addresses the ways in which various ideologies compete for global dominance by employing advocacy strategies and propaganda techniques, a process made both more complex and more consequential by rapidly advancing communication technologies. By manipulating visual imagery, propagandists often exert control over the public's perception of political, social and economic reality. Extensive use of art and video examples will be made in this course.
  ShareCOMM 419 - Propaganda: Ideology, Communication Warfare, and Social Control

• COMM 422: History of Journalism

  3.00 Credits

  Slippery Rock University of Pennsylvania

  
  Tracing the history of American journalism from its early English European heritage to modern times. Emphasis on people, organization, and media that have helped establish the press as an American institution.
  ShareCOMM 422 - History of Journalism

• COMM 431: PR and IMC Campaigns Capstone

  3.00 Credits

  Slippery Rock University of Pennsylvania

  
  Capstone course in the PR, IMC and Health Communication concentrations. Course provides students a thorough experience in conducting public relations and integrated marketing communication campaigns and preparing communication materials. Working in teams, students prepare and conduct the research, planning, implementation and evaluation of an actual campaign for a client.
  ShareCOMM 431 - PR and IMC Campaigns Capstone

• COMM 434: Advertising Production

  3.00 Credits

  Slippery Rock University of Pennsylvania

  
  Advanced production course which applies concepts of design, creative strategy and message development to the creation of advertising in a variety of mediums. Course focuses on development of consumer, public service and public relations advertising campaigns.
  ShareCOMM 434 - Advertising Production

• COMM 441: Issues in Journalism

  3.00 Credits

  Slippery Rock University of Pennsylvania

  
  An analysis and discussion of the impact of journalism on contemporary society. Among the subjects discussed will be the evolution of journalism in a digital age, ethical concerns for modern journalists, and the impact of mobile technology on the practice of journalism.
  ShareCOMM 441 - Issues in Journalism

• COMM 448: Advanced Media Writing and Reporting

  3.00 Credits

  Slippery Rock University of Pennsylvania

  
  Instruction in media writing and reporting techniques beyond the basic news story, focused on detailed, in-depth news-writing and news-gathering practices, including use of human and documentary sources. Students will produce stories in short-form and long-form reporting structures, reflecting contemporary media ethics and news values.
  ShareCOMM 448 - Advanced Media Writing and Reporting

• COMM 449: Communication Projects

  3.00 Credits

  Slippery Rock University of Pennsylvania

  
  This course provides students an opportunity to investigate in-depth, approved topics in applied communication.
  ShareCOMM 449 - Communication Projects

• COMM 450: Internship

  1.00 - 12.00 Credits

  Slippery Rock University of Pennsylvania

  
  Supervised placement or research in selected private or public agencies.
  ShareCOMM 450 - Internship