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• MKT 391: Selected Topics in Marketing

  3.00 Credits

  Shippensburg University of Pennsylvania

  
  Opportunity to offer courses in areas of departmental major interest not covered by the regular courses.
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• MKT 393: Selected Topics in Marketing

  3.00 Credits

  Shippensburg University of Pennsylvania

  
  Opportunity to offer courses in areas of departmental major interest not covered by the regular courses.
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• MKT 399: Independent Study in Marketing

  3.00 Credits

  Shippensburg University of Pennsylvania

  
  Independent study affords students the opportunity to engage in independent study related to their major field, a supporting area, or specialized interest.
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• MKT 430: Marketing Research

  3.00 Credits

  Shippensburg University of Pennsylvania

  
  In-depth study of the tools of marketing research, including methodology and techniques used in measuring characteristics of markets for products and services. Topics include the research process, data collection, sampling, data analysis, and presentation of results. Contains hands-on development of capabilities to study characteristics of the marketplace. If prerequisite courses are not met departmental approval is required. This class is not available for graduate credit. Prerequisite:    (MKT 305 OR MKT 205 FOR LEVEL U WITH MIN GRADE OF C) AND (SCM 200 OR MAT 117 OR MAT 117A OR MAT 117B FOR LEVEL U WITH MIN GRADE OF D)
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• MKT 451: Marketing Analytics II

  3.00 Credits

  Shippensburg University of Pennsylvania

  
  This course is designed as an experiential learning capstone course for the digital marketing & analytics concentration/major. Students will design and run their own set of studies in order to run selected statistical procedures and models that they were exposed to on conceptual and cased-based levels in MKT331 Marketing Analytics I. Emphasis will be centered around gaining practical experience designing, running, and reporting students own marketing analytic studies. This class is not available for graduate credit. Prerequisite:    MKT 331 FOR LEVEL U WITH MIN. GRADE OF C
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• MKT 490: Selected Topics in Marketing

  1.00 - 3.00 Credits

  Shippensburg University of Pennsylvania

  
  Opportunity to offer courses in areas of departmental major interest not covered by the regular courses. Prerequisite: Senior standing. This class is not available for graduate credit.
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• MKT 493: Selected Topics in Marketing

  3.00 Credits

  Shippensburg University of Pennsylvania

  
  Opportunity to offer courses in areas of departmental major interest not covered by the regular courses. This class is not available for graduate credit.
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• MKT 495: Marketing Management

  3.00 Credits

  Shippensburg University of Pennsylvania

  
  Capstone synthesis course for marketing majors. Requires students to apply information and skills learned in business core and marketing courses to case situations and research projects. Critical thinking, use of marketing research, and strategic decision making are stressed. Emphasizes the use of written and oral communication skills as part of the marketing core requirements. If prerequisites courses are not met departmental approval is required. This class is not available for graduate credit. Prerequisite:    (MKT 305 FOR LEVEL U WITH MIN. GRADE OF D OR MKT 205 FOR LEVEL U WITH MIN. GRADE OF D) AND (MKT 306 FOR LEVEL U WITH MIN. GRADE OF D OR MKT 206 FOR LEVEL U WITH MIN. GRADE OF D) AND MKT 430 FOR LEVEL U WITH MIN. GRADE OF D
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• MUS 101: Brass Ensemble

  1.00 Credits

  Shippensburg University of Pennsylvania

  
  Select group of brass instrumentalists who perform in concert and on tour.
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• MUS 103: Marching Band

  1.00 Credits

  Shippensburg University of Pennsylvania

  
  Group of musicians, silks and majorettes who perform at all home football games, several away games, parades, and exhibitions.
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