3.00 Credits
Students apply knowledge and skills through internship opportunities for the FMM retail laboratory, supporting the online and pop-up shops and special projects for industry and community partners. Examples include: various forms of research, data collection and analysis related to retail and marketing in a partner shopping zone, FMM Retail shop operations, product procurement, marketing, visual merchandising, product and marketing photography and graphics, sales, sales fulfillment. Students also program informatin review for the NRF Customer Service and Sales Certificatin, participate in practice tests, and pursue the certification option.
Prerequisite:
FMM 110