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MUS 295 - ARTIST MANAGEMENT & TOURING

Institution:
Kutztown University of Pennsylvania
Subject:
Music
Description:
This course explores the role and importance of an artist manager, what they do, and how they impact the career of the artist and their brand. The course begins with the basics: why an artist needs a manager, the keys to finding the right partner, and a typical management contract. From there the details of planning an artist's career, and money management. Beginning with the first local gigs through the first national tour, students will learn how to create a memorable live performance; book, negotiate, and market the right shows; capture a loyal fan base; and build the kind of success story that helps expand careers.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(610) 683-4000
Regional Accreditation:
Middle States Association of Colleges and Schools
Calendar System:
Semester

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