MDC 355 - Introduction to Public Relations

Institution:

West Chester University of Pennsylvania

Subject:

Description:

An introduction to the role of the public relations practitioner in the formation of public opinion. Communications theory will be combined with specific techniques for working with the press, producing printed material, and conducting special events.

Credits:

3.00

Credit Hours:

Prerequisites:

MDC 250, MDC 251

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wcupa.edu

Phone Number:

(610) 436-1000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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