MKTG 201 - Principles of Marketing

Institution:

Harrisburg Area Community College-Harrisburg

Subject:

Marketing

Description:

The functions involved in the marketing of consumer and industrial goods to their users. Emphasis is placed upon management's development of marketing strategies concerning product, place, promotion, and price. Prerequisite: Completion of ENGL 002 with a grade of C or higher, or placement through the College Testing and Placement program into ENGL 003 or higher.

Credits:

3.00

Credit Hours:

Prerequisites:

ENGL 002 or ENGL 003 or ENGL 007 or ENGL 057 or ESL 070 or ENGL 101 or ENGL 101H or ENGL 102 or ENGL 102H or ENGL 104 or ENGL 106

Corequisites:

ENGL 003, ENGL 057, ENGL 101, ENGL 101H, ENGL 102, ENGL 102H, ENGL 104, ENGL 106

Exclusions:

Level:

Instructional Type:

Multiple

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.hacc.edu

Phone Number:

(717) 780-2300

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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